I’m fortunate to meet many smart people in my travels. One I met recently was Bob Berkman. Bob is the editor of The Information Advisor, a monthly journal for business information professionals that he founded in 1987. It’s published by Information Today. If you are involved in Information and Knowledge Management, or you are a Corporate Librarian you should be familiar with this publication. Bob blogged about our conversation here. It was a very interesting and timely conversation, and I think you’ll find it valuable too. As Bob noted in his blog, he captured many elements of our conversation into a nice write-up.
And I now see that this write-up is available to you, even if you don’t subscribe to his journal (yet). EarthTimes.org picked up the following press release, and here’s a relevant excerpt:
Berkman said that the other key goal of the new supplement is to assist information professionals in playing a pivotal role in their organization’s Enterprise 2.0 initiatives. “There is a great opportunity here,” Berkman said, “for librarians and information professionals of all types to expand their role and be a strategic part of their organizations’ Enterprise 2.0 plans.”
The March 2009 issue, the premiere edition of Enterprise 2.0 supplement, features an in-depth interview with former Forrester senior analyst of knowledge management Gil Yehuda. Yehuda shares his insights on matters including the difference between Web 2.0 and Enterprise 2.0; the need for Enterprise 2.0 vendors; how to differentiate the Enterprise 2.0 vendor space; methods for introducing 2.0 tools into the organization; and the role of information professionals in Enterprise 2.0.
Information Today, Inc. is making available the premiere edition of Enterprise 2.0 at no charge for anyone who would like a PDF version. For your free copy, email jmenendez@infotoday.com
Information Today, Inc. (ITI) is a leading publisher and conference organizer in the information and knowledge management industries.
Information Today, Inc.
Joe Menendez, 609-654-6266
jmenendez@infotoday.com
I hope you enjoy the article. Now if only Joe would email me a copy for me to read too…
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I would agree with this assessment very much. And especially those professionals that have been in the business for the last 10-15 years and have seen and grown with the industry, as tools and systems have evolved.
These professionals understand the whys and power of information collaboration and content development at the strategic root level better than many professionals less fixated on content over their careers.
It is also a tremendous opportunity for corporations to move previously perceived “high sunk costs” (in information and content development) into becoming extremely critical value assets of the Enterprise. Enormous time and cost gets put into content development, often to be stored away in hidden fileshares – purpose built and then out of sight.
Often corps and professionals reinvent wheels or parts of wheels in new projects, where they could have re-used much information and/or saved much research time. This is especially prevalent in large corporations. With always visible content collaboration/creation, content is easily retrievable, reused, and not made redundant shortly after being paid for. And, posted external to the firewall, it is now a SEO marketing asset, and possible lure for customers through content knowledge sharing.
Never before has content been able to see the limelight so well in true cost/value ways like now, with latest systems. The opportunities have serious cash value.
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