The Enterprise 2.0 community is quite friendly, very social, loves to party and enjoys talking and getting together. That was very clear to me at the Enterprise 2.0 conference. It makes perfect sense — these are people who believe in the value of a purposeful conversation. They (we) are indeed wonderful to be around. And a pretty clever bunch too.
But do you want to get them (us) to fight like school children at a playground? Just toss out one of the following questions. And then sit back and watch.
- Is Enterprise 2.0 revolutionary or evolutionary?
- What the ROI of a telephone?
- Is SharePoint an Enterprise 2.0 tool or not?
- RSS is dead. Discuss or refute.
- Did Enterprise 2.0 kill Knowledge Management or is it Knowledge Management with a new name?
- Is Twitter an Enterprise 2.0 tool?
- Why do Enterprise 2.0 people talk about tools all the time and then say “it’s not about the tools, it about the culture.” So which is it?
- Are Enterprise 2.0 experts also Social Media experts? And what exactly does “expert” mean?
- Why do we always talk about “Adoption” and ”Evangelism“? Are we missionaries looking for orphans?
- Is microblogging a platform or a feature?
- Did Twitter kill blogs? Why do some many people blog about Twitter and tweet their blogs?
- Which is a better regarding Twitter followers – quality or quantity? Are you just saying that ‘cuz you don’t have a lot of followers or do you really mean that? And why so many blogs on how to get more followers?
- Hey, why do Enterprise 2.0 people talk about Twitter so much? I thought that’s “web 2.0″?
- So who’s the customer of Enterprise 2.0?
- If Enterprise 2.0’s predicted market size (by 2013) is $4.6 Billion, how come so many E 2.0 folks are out of a job?
On a weekly basis I see at least one of these flare up on the blogosphere and wonder, who does it help and how? I think these blog/comment/tweet wars are a distraction. Better to focus on delivering real value to a paying customer. That said, I’ll admit that I’m part of this too. But I feel better about myself if I’m poking fun at it.
OK, that was fun. Any more interesting debates to add? Comment below — no fighting please.
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Hilarious!
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Gil, I will have a post tomorrow trying to explain and defend why “corporate silos” is a good thing and the right nurture of their “silo culture” is an absolute necessity for the success of Enterprise 2.0. I am coming at this from a different angle than most, having been one of the founders of a software company that since 1994 have installed 100,000+ seats of project accounting software at consulting firms, mostly from the creative world. To me Enterprise 2.0 is evolution and not revolution although the changes will accelerate. INTEGRATION (with legacy systems) will be the key word!
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Thank you for the laugh out loud ending to my night!
Love this – and I love a good fight (er…discussion)!
My favorite – is social media and community the same thing? and are we on to Web 3.0 (god forbid E3.0)?
So fun…
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Don’t get me started with “3.0″
Ouch! Guilty as charged, I’m afraid.
But can we help it if these ideas are more interesting and engaging than doing actual work for real money?
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Good one, Gil
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using the http://bit.ly/hqoax url I sent out when I retweeted, If you remove the q in the url it becomes hoax.
Which makes its even more funny, or meta funny.
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Gosh Gil, I was looking forward to answering all of your questions.
Looking backward, it’s all the same; Your dime; Not; Send me the link; Died of asphyxiation; Yup, Both – using mirriors; I dunno; Orphan technology; Got me; Confusion; Quantity; Boredom; No one; 5.99999 to go.
I’ll be at the end of the schoolyard at 3:00 PM sharp.
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Barry
in a future post I’ll address these 15 questions more seriously. BTW, I have no idea what you meant after the first line of this comment.
I think the second sentence of Barry Camson’s comment was 15 answers to your 15 questions,
“Looking backward, it’s all the same;
Your dime;
Not;
Send me the link;
Died of asphyxiation;
Yup, Both – using mirriors;
I dunno;
Orphan technology;
Got me;
Confusion;
Quantity;
Boredom;
No one;
5.99999 to go.”
except maybe the count’s off by one?
Great post, Gil. Really made me laugh!
Others to consider,
(from my twin brother @elsua): is email dead?
Is workflow a necessity or an obstacle in enterprise2.0 software?
What’s the best way to measure a community’s success?
Luis
excellent — these also cause quite a stir. And they happen to be important questions too. Thanks.
I still believe that Enterprise 2.0 is Knowledge Management with a different tool set! So there!
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Great list, Gil! another great debate: Who owns enterprise 2.0? IT? The Business?
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My thinking is that E2.0 can bring really tangible value if not considered as an independant concept but as a means to improve operations, which are the core of every business.
So the question is : where and how socialization can bring an added value to day to day processes and routines ? How does it make possible for people to overcome what makes them less efficient than their real collective potential ?
There’s a need for E2.0. But not as a vague concept disconnected from the business but as an extension to the current business, which has to be built upon current business processes.
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Nothing is ever gained by threatening senior management (unless you are the U.S. Secretary of the Treasury). I agree that positioning E2.0 so it appears to be this threat is not helpful. Presenting the “Cluetrain Manifesto” as the beginning of the adoption process will also likely not be helpful to a management that has not yet moved to that place. I think there are two issues here. One is whether senior management finds some benefit in E 2.0 tools to support their current processes and hierarchies. My question here is: is there an acceptable ROI for use of E 2.0 tools in a command and control-oriented organization. The second question is whether senior management is ready and willing to move the organization along the path to either a “Cluetrain” organization or the kind of organization described by Gary Hamel in his HBR article “Moonshots for Management” (Feb, 2009)? Or, will the emergent use of E 2.0 tools in themselves however they are designed and applied move a command and control organization over time closer to Hamel’s described organization?
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Posted this week’s Dogear-Nation with @theRab and @andypiper a day early – [link to post]
– Posted using Chat Catcher
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This Week’s Show “Save our Stories” – [link to post]
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Can’t wait to listen, looks like a packed episode!
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RT @michaelrowe01: Posted this week’s Dogear-Nation with @theRab and @andypiper a day early – [link to post]
– Posted using Chat Catcher
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Saw this over at Dvorak.org/blog (ok.. big drink now)… http://www.dvorak.org/blog/2009/07/19/ok-this-is-just-wrong-on-so-many-levels/ — Too Funny, thought it went well with Andy’s what’s Cool.
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looking fwd to it! RT @theRab: listen to me ramble around #e2conf on this week’s dogear-nation podcast. [link to post] LOL.
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listen to me ramble around #e2conf on this week’s dogear-nation podcast. [link to post] LOL. shout-outs to @gyehuda and @jamiepappas
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Hi gang. Long time no see.
Rather disappointed that you totally missed the point about the Digital Revolution documentary, Michael. It’s not an example of send-us-your-stuff-in-youtube/twitter-sized-chunks-and-we’ll-broadcast-it-unthinkingly television. At all.
Take another look at your second link above, which describes what it’s all about and you’ll see that the team are trying to “open up the production process as much as possible; to share as much of our thinking as possible, as the production team strive to create a cohesive, accurate and relevant documentary about the World Wide Web. We’ll be blogging as we go; we’ll share our theories; we’ll be putting up rushes from the filming; we’ll be asking for advice and stories from you as we go along.”
It’s about giving the public a chance to influence the production of a major BBC documentary about the history and future of the web by having constructive debates and discussions using the web, while also sharing what they can about the process before during and after things happen to get feedback and fresh ideas.
(Disclaimer: in my role as the social media guy for BBC television, I’ve been helping the team with their approach. Not that they need much help; a more switched on and web-savvy bunch of people would be hard to find).
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Hi Roo, great to hear from you… I do think that the open development aspect as described in the blog is different from what I got while we did the show. The second post did not make it to me in time for reading before the show. The larger point I was trying to make was that many modern media companies have not done a good job of leveraging social media in a meaningful way. I think it would be great, if you are available closer to the November date, if you could come on the show and perhaps provide a bit of insight of how it’s coming along.
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Thanks for the links to the great resources. I am currently fighting to bring Enterprise 2.0 and have learned it’s definitely not something you can just flip the switch on. Unfortunately, not everybody jumps on to web 2.0 resources like us in the eLearning community do. I completely agree with you that the best way to go about this is with smaller projects then advertising the heck out of successful results. I am currently in the process of implementing a wiki and I am having the most success gaining adoptance through smaller projects. It’s taking a while but getting near the tipping point. I think the most important thing to keep in mind is to not expect everyone in your organization to jump on these tools as quickly as you do.
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Pretty much agree with Joe. Starting small with a proof of concept that should cost no more than 15 to 20 K would be a good beginner without loosing sleep on ROI. There are vendors, like us, who are offering these solutions built on low cost open source platforms.
Once an enterprise sees user interest and adoption to a well integrated workflow for the new app, it could justify the subsequent phases of investments quiet easily.
This comment was originally posted on eLearning Weekly
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